Brain Research Foundation: Benefit Video
Kineo chose the concept of “Promise” to highlight the Brain Research Foundation’s 60-year continued commitment to fund the most innovative neuroscience research. In addition to its impressive legacy, there were many new milestones to celebrate in the video shown below.
As a part of its anniversary year, the BRF sponsored a six-location cycling event to promote helmet safety, and launched an educational initiative around the connection between exercise and the delay of cognitive decline. The cycling event gave us the opportunity to create a video focused on the unfortunate fact that we all know someone whose life has been touched by a brain disease, disorder or injury.